BRAND CREATIVE STUDIO

As part of a small exploratory group, I worked on a multitude of assignments. From writing for PayPal's hompage (visited almost half a billion times each month), to creating how-to videos, to helping revamp system-generated emails and rewrite the global brand guidelines, it was a 360˚ exercise (and a priceless education) in building a worldwide household name.

 

We created animation pieces like this completely in-house with a team of 3 and a production budget of about $0. 

 

With our in-house production studio team, we filmed a series of video assets to showcase new uses for PayPal products.